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Preview and Explanation of Merchandising Strategies

Amelia Robinson
July 15, 2024 at 11:13 pm
While using personalization, I want to understand the actual product results generated by these algorithms and the reason behind the chosen product displays for shoppers.   If I can preview the recommendation results in the admin, it would reduce uncertainty, ensure optimal outcomes, and improve my marketing strategies to boost conversions.
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How does AEDD algorithm account for extreme weather?

Aurora Bryant
February 25, 2024 at 6:52 pm
Honestly, this would help us to ease our shoppers through possible delays proactively.
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Customized returns notifications

Shane Fernandes
October 30, 2024 at 6:00 am
The current capability features a static returns approval notification. There are instances where the approval notification should be customized before being sent to the customer. Currently, the only way of doing this is to change the approval notification for all returns, save, go back to the RMA in question, approve it with the new notification, make sure no other returns are approved, go back to the nofication and amend it to how it was prior and save.   Use case: there may be a specific product that is available for exchange in store, this needs to be checked with the store first so cannot be a hard rule. If the approval notification could be amended on an adhoc basis, you could give the customer the option at the point of approval and avoid back and forth via email.
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HTML email editor support configure shipment & order items

Charlotte Evans
June 3, 2024 at 4:31 pm
When utilizing an HTML email editor, I aim to display and personalize shipment or order items within my tracking notifications.   This feature would allow shoppers to conveniently view their purchases directly in the email, thereby improving customer satisfaction.
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Integration with Royal Mail

Nicholas Bowker
January 22, 2025 at 9:04 am
Enhance Aftership’s functionality by integrating with Royal Mail, one of the leading postal services in the UK. This integration would allow users to track shipments directly through Aftership, providing seamless tracking updates, improved user experience, and broader carrier support. This feature would be particularly valuable for e-commerce businesses that frequently use Royal Mail for deliveries.
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Select multiple Stores in Returns Analytics

Lasma Martinsone
February 13, 2026 at 11:38 am
Currently it's possible to view returns analytics only per 1 store at a time. It would be great to be able to select multiple stores and have a consolidated view on returns. 
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Perhaps AI can help me select videos to showcase?

Ella Green
July 1, 2024 at 9:30 pm
The same videos are displayed to shoppers on my collection page or recommendation widgets. I want greater exposure to alternative products and videos, but selecting which ones to display and updating them regularly feels overwhelming.   Furthermore, testing to determine which video garners the most traffic is even more challenging. I have no idea if my efforts will result in sales. If only there is a tool could help!
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API Integration for Instagram Feed

Andrew Bird
August 14, 2025 at 12:47 pm
I'd like to log an enhancement request for the Tracking page editor. Currently the section where we add social media connectors is limited in connection options. Specifically for Instagram (which is a really cool feature) the only way to connect is using our own credentials (user name/password login). This is an unacceptable option as it exposes us to being hacked and is a security concern obviously. The better way to do this is via Instagram's API connection: https://developers.facebook.com/docs/instagram-platform. Can you please log that as a high priority enhancement request? Should we decided to stay with AfterShip, this will be a critical branding requirement.
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Analytics for Gift Tracking Page

C X
December 15, 2025 at 12:23 pm
It would be really useful to see how often the Gift Tracking Page is actually being used, separately from the regular tracking page. At the moment, it’s hard to tell uptake or performance unless the page has a unique URL or rely on Google Analytics. Having native reporting in AfterShip would make this much easier. Ideally this would show: - Views and unique visitors for the gift tracking page - How it compares to the standard tracking page - Basic engagement (e.g. CTA clicks) This would help merchants understand adoption and value of the gifting feature much more clearly.
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Mask words

De Lampfabriek NL
June 27, 2025 at 10:15 am
I want to be able to mask certain words such as 'flight'and ''import'', or ''customs''. As for EU customers this is not relevant infromation and they faster think goods are from china and want to return faster. When they see basic info and a EDD they are assured everything is good. They dont neem more info.
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