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Free-Plan Analytics Dashboard for Tracking Page Performance

David james
July 14, 2025 at 10:47 am
Hi AfterShip Community, Context: I run a small Shopify store (~50 orders/month) using AfterShip’s free plan to track shipments (USPS, UPS). While the free plan offers basic tracking (Web:10), there’s no way to analyze tracking page performance (e.g., visitor clicks, engagement) without upgrading to premium plans, which can be costly for small businesses (Web:18). Issue: Small merchants lack access to basic analytics on the free plan to understand how customers interact with tracking pages, limiting optimization efforts. Outcome: I propose a lightweight analytics dashboard in the free plan, showing metrics like tracking page visits and click-through rates (e.g., to return portals). This would help optimize post-purchase experiences without needing a paid plan. Beneficiaries: Small e-commerce businesses, startups, and solo entrepreneurs using the free plan would gain insights to improve customer engagement and retention. What do you think? Any similar needs or suggestions to refine this idea?
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All customization of review reminder email

Ilse Arevalo
July 27, 2026 at 9:56 pm
the only customization allowed is subject line and preview text for the reminder email, can't change the body copy of the reminder email.    benefit would be to add a secondary reminder of receiving loyalty points/an incentivization 
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Highlight which module/box is selected during RMA Request Flow

Jason Ma
January 31, 2025 at 7:01 pm
Items + return reasons are not clearly highlighted/shown as selected, during the Return Request flow on the RC portal.    Request: During the return flow more clearly define that an item/return resolution is selected. i.e. have text say “Selected” or have the box change colour when an item/resolution is selected beyond just the black box. 
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Exception Orders

Crystal Johnson
February 4, 2026 at 4:39 pm
GM is there a way to close an exception order rather than a total delete?
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Ability to add delivery instructions from the track page

Ellie Nguyen
October 27, 2023 at 4:59 am
For the tracking page I am currently using, it would be great to have the Delivery Instructions feature, so that my customers can provide specific instructions to carriers, and ensure successful deliveries.   This feature will also be valuable for drivers who can have all the necessary information at their fingertips, even for dispatchers who can manage delivery more effectively with all that info.   A seamless last-mile delivery experience can create a sense of reliability and convenience that fosters long-term customer relationships and encourages repeat purchases for my brand.
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Pick up & BOPIS Tracking Enhancement

Jason Ma
February 3, 2025 at 5:40 pm
Related to BOPIS Track - set a Pickup deadline date and use it as a Merge Tag on Notifications.   Ideally, set a date and time expiration date so the end consumer know when they need to pick up their order. If the end consumer doesn't pick up their package before the expiration date, then cancel the order, notify the client and possibly refund the end consumer.
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Include a SKU column - Returns Dashboard

Lewis Steen
March 21, 2025 at 10:19 am
It would be useful to have a Sku column amognst the list when editing the returns dashboard. The image of the item is useful but often the item is enclosed in a boxed which is marked with the sku. Therefore at first glance, the sku is seen before the physical item.
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API for SMS

Zoltan Rab
September 15, 2026 at 4:10 pm
I would find it very useful if I could pull the SMS communication metadata using an API. Currently it is only available as a download from the portal which makes automation impossible.
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Carry over discounts for exchange on same items

Amy McDonnell
January 23, 2025 at 4:33 am
It would be great if we could allow the discount to carry over to the new order if a customer is just exchanging a size, at the moment our customer is choosing to refund rather then exchange sizing because they have to pay the difference between the original discounted price and the price. 
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Export using screen layout

mlee
October 2, 2024 at 6:46 pm
When exporting, it would be handy if there was a third Data Format option.  In addition to Standard and Custom, something like “Same as current display” or something like that.  An option that would create the csv or xlsx file with the same columns in the same order that are displayed in the current view on the web page. I find myself adding or removing columns in the dashboard in order to see what I want to look at but, if I want to then export it, I need to either recreate the view again in the export wizard (which isn’t always even possible) or export it standard and move stuff around in excel. 
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