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As a retailer, it would be great if customer preferences can be collected and determine whether to send an SMS notification based on the subscription status synchronized via API.   Moreover, a customer-facing page that allows users to manage their preferences would be even better. We would love to communicate more with our shoppers, which will efficiently improve our customer satisfaction and brand reputation.

Is it possible to increase the bulk search limit from 50? We often have to peform bulk search a number of times to retrieve the data that we're looking. 

There is a massive discrepancy between the notificaiton customization capabilities within the Tracking module and the Returns module.  In the Returns module, all you can do is update the messaging. There is no ability to alter colours, add logos, images, or otherwise truly 'brand' the notifications.  All of this exists in the Tracking module.  Recommendation is that you port over the same functionality into the Returns module ASAP.  Those notification emails are currently a horrific customer experience.

For the tracking page I am currently using, it would be great to have the Delivery Instructions feature, so that my customers can provide specific instructions to carriers, and ensure successful deliveries.   This feature will also be valuable for drivers who can have all the necessary information at their fingertips, even for dispatchers who can manage delivery more effectively with all that info.   A seamless last-mile delivery experience can create a sense of reliability and convenience that fosters long-term customer relationships and encourages repeat purchases for my brand.

Add the option to pay online ~ $2 at checkout for free returns and extended warranty later.    Add tags to people / allow different RMA flow for those who optin to this. 

Consider leveraging Estimated Delivery Dates for Return Shipments as a column on the Returns Dashboard

It would be useful to have a Sku column amognst the list when editing the returns dashboard. The image of the item is useful but often the item is enclosed in a boxed which is marked with the sku. Therefore at first glance, the sku is seen before the physical item.

Expose an REST API for creating Warranty Claims.

Add the ability to block a return and direct the customer to the warranty portal. Bonus if you could log the customer in and auto fill information.   Potential Mockup Potential User Experience