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Preview and Explanation of Merchandising Strategies

Amelia Robinson
July 15, 2024 at 11:13 pm
While using personalization, I want to understand the actual product results generated by these algorithms and the reason behind the chosen product displays for shoppers.   If I can preview the recommendation results in the admin, it would reduce uncertainty, ensure optimal outcomes, and improve my marketing strategies to boost conversions.
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Analytics for Gift Tracking Page

C X
December 15, 2025 at 12:23 pm
It would be really useful to see how often the Gift Tracking Page is actually being used, separately from the regular tracking page. At the moment, it’s hard to tell uptake or performance unless the page has a unique URL or rely on Google Analytics. Having native reporting in AfterShip would make this much easier. Ideally this would show: - Views and unique visitors for the gift tracking page - How it compares to the standard tracking page - Basic engagement (e.g. CTA clicks) This would help merchants understand adoption and value of the gifting feature much more clearly.
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How do EDDs work with multiple locations?

Layla Ross
August 18, 2024 at 2:18 am
I am the owner of a fashion company preparing to expand my business operations in the US. I have been utilizing Aftership EDD for some time now and I'm interested in learning how to configure my EDDs to accommodate multiple locations.   Specifically, I have two separate locations in Australia and the US where identical SKUs are stocked. In cases where a particular SKU is out of stock at the US location, I would like orders to be fulfilled using available stock from the AU location as a fallback option. I am seeking guidance on integrating this specific logic into my EDD settings.
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"By Carrier & Lane" Report

Aria Hughes
April 14, 2024 at 5:59 pm
As a merchant, I would like to break down the shipping volume report by Carrier and Lane. Currently, it can be broken down by only one condition.   This would allow us to understand how a carrier is performing in a specific market.
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Customising font and text size in the “address” area of the footer

Giulio Riotta
January 24, 2025 at 1:24 pm
Good morning, I kindly ask you to enable the option to change the font, font size, colour, etc., for the “address” field within the footer of notification emails. Currently, this is the only field that cannot be customised, which creates a noticeable contrast between the main text in the body and this field, making the emails aesthetically unappealing. Thank you.
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Exclude specific products from exchange eligibility in the "Shop Now" (exchange on your own website) flow

Roqeeb Olaniyi
August 22, 2026 at 1:14 am
What is the context  When using AfterShip Returns with the "Shop Now" / "exchange for anything" option that redirects customers to shop on the merchant's own store, customers can select any product available on the store as their exchange item. What issue do you want to address? There is currently no way to exclude specific products from being selectable as exchange items in this flow. The existing exclusion controls (the block list and excluding products from recommendations via product tags) only apply when AfterShip is recommending products or when "Exchange on AfterShip returns page" is selected. When customers shop directly on the merchant's own website via "Shop Now," these exclusions do not apply, so restricted products remain selectable. This allows customers to exchange low-value items for high-value products, resulting in margin loss and exchange abuse. The only current workaround, switching to "Exchange on AfterShip returns page," removes the on-store shopping experience the merchant wants to keep.   What outcome do you expect? The ability to exclude specific products from being eligible exchange items while still using the "Shop Now" flow where customers shop on the merchant's own website. Ideally the exclusion could be defined by SKU, in addition to collection or product tag, since some merchants do not have the relevant products grouped in a collection and may not have access to create collections in Shopify.   Who will benefit from your idea? Merchants using the "Shop Now" exchange flow who need to prevent certain products from being selected as exchange items, protecting their margins and preventing exchange abuse while preserving the branded on-site shopping experience during exchanges.
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Branded Customization of Returns Notifications

Andrew Bird
August 15, 2025 at 12:41 pm
There is a massive discrepancy between the notificaiton customization capabilities within the Tracking module and the Returns module.  In the Returns module, all you can do is update the messaging. There is no ability to alter colours, add logos, images, or otherwise truly 'brand' the notifications.  All of this exists in the Tracking module.  Recommendation is that you port over the same functionality into the Returns module ASAP.  Those notification emails are currently a horrific customer experience.
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Refund after Expiration

Jack Blenkinsop
March 5, 2026 at 9:53 pm
Allow me to still refund if I choose even if the return request has expired. Now I have to recreate the return request making more work for me.
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Data Export from Phone App

Neil Glassy
July 19, 2026 at 1:40 pm
It would be incredibly helpful if there was a way to export the shipping data from the phone app. It would be extremely simple and improve the apps usefuleness.    It would also be incredibly helpful if there was a way to have the phone app on the computer. I know the browser version is different and designed for merchants while the phone app is designed for recipients. But, it would be easy to create a aftership.com/recipients version of the app on the computer that just syncs the shipments across devices. 
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Send emails with tracking information

Thomas George
October 29, 2025 at 1:40 am
Instead of directly integrating Aftership with Gmail, I would like to send my emails with package information to an aftership email address associated with my account, for aftership to parse and automatically show tracking information. 
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