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Email Updates Box - Complaints from Customers

Victoria Lomax
October 30, 2026 at 10:21 am
Hi,   We have AfterShip built into our BigCommerce store by default. I'm not sure who to reach out to, so I would appreciate if you could please direct this to the appropriate department for me. We have received several customer complaints that when they check their shipment tracking information, they are finding the information in the orange box in the attachment misleading. Basically, where there is an option to enter your email address for delivery updates, next to it, it shows examples such as out for delivery, delivered. A lot of customers have seen this and genuinely thought that is the tracking information. More so on mobile devices, where the screen is smaller, so unless they scroll, the actual tracking is not visible. They’ve then contacted us, as their order has not been delivered and then complained that the information is confusing. Is it possible to redesign this to ensure it’s less misleading, even if it's just really boring and is a box to enter the email?   I appreciate you taking the time to consider this. Happy to assist if you need any further information. Kind regards, Vicky
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Allow AfterShip customers to remove emails from the Unsubscribe list

Jim McGregor
January 23, 2025 at 4:07 pm
I have had customers who have accidently unsubscribed themselves from receiving AfterShip emails. I can see them in the Unsubscribe list, but I cannot remove them. Please add a feature that would allow AfterShip administrators to remove emails from the Unsubscribe list. Currently this process has to be done by the AfterShip tech team. By making this a self-service feature, you will reduce the labor required by the AfterShip team and make the product more efficient.
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Allow RMA creation when there is a partial refund in Shopify

Megan Nicholson
April 10, 2025 at 8:18 pm
Scenarios 1. We give a customer a partial refund for a coupon code they forgot to enter. This partial refund is currently stopping the customer and us from being able to request a return in Aftership. Please allow an option to make RMA or override in this scenario. 2. (similar to #1) Customer orders multiple items, gets RMA for one item, returns it and is refunded. Now they want to return the other item, however, because there is a refund in Shopify we are not able to open a RMA for the other item because the order shows as returned. Please allow option to make RMA or override in this scenario.  Thank you
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Custom RMA Cancellation Timeframe

Abby Hatchimonji
March 11, 2025 at 8:33 pm
Enable merchants to customize the duration before an RMA is automatically canceled. Currently, the system only allows for auto-cancellation after 28 days of inactivity. To better suit our company's needs, we would like the option to extend this period.
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Customs Clearance

Cresilda Caintic
July 15, 2025 at 8:49 am
Hi, I hope you can include a column where users can also see "WHEN" the order arrived in customs clearance and "WHEN" it was released. I am referring to ALL orders, not just the delayed orders.
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Support "not-for-sale products" listing

Henry Baker
June 15, 2024 at 10:47 am
That would be great if Feed could accommodate the listing of "not-for-sale products" on TTS. This feature is newly introduced in TTS, where the product is not for sale to shoppers but will be gifted to them instead.
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Personalized discount display rule

Lucas Scott
May 8, 2024 at 9:26 pm
So, as a seller who often runs campaigns, I would love to have a cool discount setup that can be customized based on how customers behave.   For example, I could keep discounts hidden for shoppers with shopping carts over $1,000 but display them for those who have smaller carts, so that they would shop more to get a better discount.   This strategy can be effectively applied to our product recommendations, enhancing conversion rates and boosting average order values.
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Saving Clients

Scott Williams
August 20, 2026 at 6:51 pm
We use this to ship to clients it would be nice if we could save clients within the system to send notifications to. 
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Display Order ID and RMA ID in the Return Status Section of the Return Summary Page

Femy Elizabeth Biju
July 15, 2026 at 5:14 am
Background On the Return Summary page, the Return Status section is commonly used to display shipping instructions that guide customers on how to return their items. As part of these instructions, customers are often required to include both their RMA ID and Order ID with the return shipment so that the warehouse and processing teams can identify and process the return correctly. Currently, the RMA ID is only displayed at the top of the page, and the Order ID is not prominently visible within the Return Status section. Requested Enhancement Add configurable fields within the Return Status section of the Return Summary page to display: * Order ID * RMA ID These fields should be displayed alongside the shipping instructions and return status details, making them easily accessible to customers while preparing and packaging their return shipment. We are open to any placement within the Return Summary page that provides clear visibility and easy access to these details. Business Use Case Our client specifically requested this enhancement because their return instructions ask customers to include the RMA ID and Order ID with the return package. Having these details displayed directly within the Return Status section would: * Improve visibility of important return information. * Reduce customer confusion when preparing returns. * Eliminate the need for customers to search for these details elsewhere on the page. * Help ensure return shipments contain the correct identification information. * Improve operational efficiency and reduce return processing delays. Expected Outcome Customers can quickly locate the required Order ID and RMA ID in the same section where they view their shipping instructions, resulting in a smoother and more user-friendly return experience. Thank you for considering this enhancement. We believe it would benefit merchants who require customers to include reference identifiers with returned packages and would improve the overall returns experience.
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Branded Customization of Returns Notifications

Andrew Bird
August 15, 2025 at 12:41 pm
There is a massive discrepancy between the notificaiton customization capabilities within the Tracking module and the Returns module.  In the Returns module, all you can do is update the messaging. There is no ability to alter colours, add logos, images, or otherwise truly 'brand' the notifications.  All of this exists in the Tracking module.  Recommendation is that you port over the same functionality into the Returns module ASAP.  Those notification emails are currently a horrific customer experience.
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